The Drivetime slot has been used as a a launchpad by both Chris Moyles on Radio 1 and Chris Evans on Radio 2. It's this element that Mills did well and James – who already appears to building a listeners club of like-minded souls – seems likely to do too, although at one point he did refer to "boring Newsbeat" before hastily backtracking. But then, perhaps equally important on the radio at this time of day is a sense that our hard work is done and we can now loosen our proverbial ties and enjoy ourselves. On Five Live, there is barely a traffic light failure that doesn't get a mention on Radio Two, devotes swathes of time to a woman sometimes referred to as "Sally Travel" and TalkSport seldom allows five minutes to elapse without use of the words "white" and "van". But elsewhere, travel information and kinship with the weary commuter is the backbone of this slot. One thing that Radio 1's drivetime show lacks is any sense that the audience might be listening while actually driving or coming home from somewhere – here, "drivetime" has become lingua franca for a radio programme that's on in the late afternoon. "My Best-Of-Mates-Always," explained excitable student Lee. All have potential, but the best moment on Monday was when the Star Caller "victim" asked if she could "say hello" to her "bomas". In fact, James has brought with him the same "funny bits" that broke up his early afternoon show – including Ten Minute Takeover, which involves the listeners choosing three random tracks (exciting) Ask The Nation, which features people requesting advice on thorny social dilemmas (if you accidentally feed a vegetarian some meat do you tell them?) and Star Caller, which involves a celebrity cold-calling a member of the public (hilarity ensues – perhaps). With Chris Moyles, Sara Cox, Zane Lowe and Mills all in their late 30s, at least James, who is 26, fits the 15 - 29 year old age bracket the station is meant to target.īut a new presenter for the drivetime show hasn't heralded a new programme as such. But there is one very noticeable difference between the two: age. James and Mills share a similar conversational style, identikit non-accents and equal disregard for the music that breaks up their numerous features. To casual listeners the swap – Mills is moving to James's mid-afternoon slot – is virtually seamless. Greg James made his debut as as Radio 1's Drivetime host on Monday afternoon, replacing Scott Mills who had been in the job since 2004.
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